Ghostwriting
Quite frankly, you’re just too busy getting on with your core business to spend countless hours coming up with topics, writing about them in some kind of interesting fashion, working out SpellCheck and wading through the online thesaurus.
Sometimes, you just need someone else to do the writing for you. It’s not a cop-out to have others write for you - far from it. When you credit them, you’re giving a writer visibility and recognition (a byline can go a long way). Even more valuable, you’re giving your audience access to expertise you may not otherwise be able to provide. These writers are not only specialists in their fields; they’re also skilled in the craft of writing itself.
There’s real power in staying in your zone of genius. As Gay Hendricks explains in The Genius Zone (formerly The Joy of Genius), “When you focus on what you enjoy and excel at, you become far more productive - and therefore more profitable - than when you’re slogging through tasks that don’t come naturally. Writing outside your comfort zone can drain your energy, and poorly written content can undermine your message.”
That’s where working with the right writer makes all the difference. A skilled writer can capture your unique voice, ensuring your message lands with authenticity and impact. And if you’re looking to refine your own writing style, a great Writing Coach can help you develop confidence and clarity on the page.
Some of the writing projects you might want a dedicated writer to take off your plate include:
- Fiction or non-fiction manuscripts
- Articles (print or digital)
- Blog posts
When outsourcing writing, it’s important to clarify how attribution will be handled. Some writers prefer a byline, while others offer ghostwriting services; producing work without public credit. Generally, if you prefer to keep the writing fully under your name, you’ll pay a little more for that option.
So, what exactly is ghostwriting?
“Traditionally, it’s when one person writes on behalf of another without receiving credit. In practice, it’s often a tailored collaboration, where the ghostwriter adapts to your voice, goals, and working style”【Gotham Ghostwriters】.
And here’s why it matters: your story has the power to transform lives. It can entertain, inspire, comfort, and console—but only if it’s told. If you feel called to share your experiences yet hesitate over your writing ability, ghostwriting can be the bridge between your vision and the page.
A great ghostwriter will listen deeply, understand your intentions, and craft content that flows with clarity and resonance. Done well, ghostwriting ensures your message reaches your audience in a way that feels true to you.
If you’d like to explore a Writing or Ghostwriting project, get in touch to ask your questions and find out more.
Co-writing is a true meeting of minds. It’s for those who have something to say - a story to tell, research to share, a message to spread - but would rather walk the creative path alongside a professional writer than hand over the reins entirely. Together, we draw from your lived experience, insights, and expertise, blending them with my knowledge, experience and writing craft to create a manuscript that feels unmistakably yours.
Unlike ghostwriting, where your collaborator stays behind the curtain, co-writing invites both voices to the table. We brainstorm, outline, and draft together, shaping the narrative in real time. The result is a body of work that reflects shared authorship: your ideas and knowledge, woven with the structure, flow, and polish that turn them into a compelling read.
This approach is ideal for thought-leaders, educators, and creatives who want to maintain an active role in their project while benefiting from professional writing support.
You remain the expert; I become the conduit, clarifying, refining, and amplifying your voice so the finished work communicates your message with depth and ease.
Whether we’re developing a book, article series, or signature teaching material, co-writing transforms the creative process into a partnership. Together, we don’t just produce words; we shape meaning, crafting a manuscript that stands as both a reflection of your vision and a testament to the power of collaboration.
If you’d like to explore how co-writing could bring your ideas to life, get in touch to discuss your project.